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A: The first thing we do is schedule a meeting and talk to you. We find out what purpose you need the website for, we find out what actions you need visitors to take on your website, and we identify the best features to help you get those results. Before we start the design process, we conduct industry research to determine best practices and we present 3 initial mockups so you can select the one you like the most. You are allowed to make 4 edits to your design once we start working on it to ensure that you are getting exactly what you hired us to deliver. So short answer: we don’t decide what’s best. You and us, we work together to determine the best look and feel for your new or replacement website.