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What is advertising?
For the last several years the marketing industry as a whole has experienced huge transformations in the way in which advertising companies reach and engage with consumers.
Content marketers moved away from a randomly distributed ads system across the internet to a highly sophisticated ad strategy that includes interest-based targeting, intent-based targeting, and the addition of eye-catching visual elements.
To really achieve success in today’s online paid ads landscape you need to combine your search engine optimization and your advertising efforts into one unified digital marketing strategy.
With our digital advertising expertise you can expect:
Imagine a scenario where you could completely dominate all 3 major spots on Google: an ad on top, an entry on the local results and a nice captivating headline in the organic search result.
Your reach would be incredible. Any potential consumer looking for your particular offerings would almost feel obligated to click on your page because it’s clear that you are an industry expert by the fact that you are showing everywhere that matters.
Gone are the days where SEO and advertising were separate. In fact, not creating a unified marketing campaign can lead to a waste in time and money and a whole lot of frustration without any results to show for it.
Looking to increase business and brand awareness?
Get a highly effective advertising campaign that complements your SEO efforts and promotes your company across the internet for consumers to learn about your offerings.
We have extensive knowledge in keyword research, managing your pay per click budget, and creating the right content to generate interest.
Interested in generating more customers?
Our affordable ads services are guaranteed to make a difference in your business’ success!
Much of the pay per click ads we see across search engines and social media can feel almost natural or ‘organic’ as we say in the technical world.
Lots of cool photos, catchy headlines, unique videos, and informative landing pages to get your point across.
Today more than ever your ads need to be relevant, need to add value, and need to be correctly targeted in order to maximize click through rate and achieve a positive return on investment (ROI).
What are the different Types of online advertising?
Advertising can be broken down into 2 major types: Social media advertising and paid search advertising.
This is a simple way to understand how advertising is categorized but of course, within each channel there are other avenues to help you reach your ideal consumer: